Hair color varies for each person based on factors like hair condition, starting color, and processing history.
Rather than relying on the model on the color pack, use the shade grid on the back to understand how your starting color affects the end result.
Choose a hair color that complements your skin tone. Cool-toned individuals should opt for ashy blondes and mahogany brunettes, avoiding warm or golden tones.
When uncertain, choose a slightly lighter shade. Most box colors tend to appear darker than expected.
Avoid drastic changes by sticking within one to three shades of your current or natural color, especially if going from dark to light.
Grey hair can affect the final shade, so choose a color one to three shades lighter than your natural color and gradually adjust warmth and intensity.
Coarse hair absorbs color slower and requires longer processing time, while fine hair absorbs color faster and needs shorter processing time.
Experimenting with a new color? Try a non-permanent option like Soft Color, which washes out faster and provides results closer to your natural hair color.
For significant transformations, such as going from dark to platinum blonde, seek professional guidance to ensure desired results without damaging your hair.